Annual & Impact Reports

Strategic communications for purpose-driven organisations

Creating a meaningful report goes beyond sharing facts and numbers for compliance. They’re a powerful tool and opportunity for connection, reflection, realignment and visioning for your team, and your community.

But annual and impact reports can be a huge pain and a drain for your team, often dragging out for months if you’re under-resourced or stretched.

I support purpose-led organisations with strategically guided impact reporting that helps you bring your impact to life, and your team some precious extra capacity.

Reflecting your impact. Shaping your future.

Let’s make your reporting a generative experience.

  • Strategically-led reflection and facilitation to clarify your outcomes, story and future direction

  • Additional capacity for your team: reduce bottlenecks and reporting stress

  • Messaging aligned with your purpose, impact and goals

  • A compelling report you can use for funders, partners and your community

  • A supported, collaborative process that honours the depth of your work

  • Strategic insights to support team capacity, communications and impact

What they say...

"Caitlin really took the time to understand what we were looking for and captured the tone and spirit of the WELA brand so thoughtfully in our impact report. She brought so much care and attention to detail throughout the process, and made everything feel smooth, collaborative and enjoyable from start to finish. We felt completely supported and in safe hands the whole way through.”."

— Jessica Bell, Communications Manger,

Women’s Environmental Leadership Australia (WELA)

Collaborative, impactful reports.

As a social impact strategist and facilitator with over 13+ years experience in communications, I truly understand both the pain - and the importance - of strong impact reports.

We’ll identify what matters most, and how to leverage your impact storytelling for your future goals, while giving your team room to breathe.

Limited projects available each quarter to ensure depth, care, and delivery quality.

Packages & Inclusions

    • Reflect on your impact and identify key themes

    • Map out stakeholder needs and priorities

    • Clarify your goals, tone, and structure for the report ahead

    • Spot storytelling opportunities you might not see from the inside

  • For small teams with existing content needing refinement and finalisation.

    • Reflection & direction call

    • Edit and polish of up to 15–18 pages

    • Tone, flow, and impact alignment

    • Suggestions for visuals and layout

    • Up to 2 revision rounds

  • For teams who want help shaping the message, sharpening the tone, and aligning to broader strategy.

    • 90-minute strategy session

    • Tone of voice + impact messaging alignment

    • Edit and restructure of up to 20–25 pages

    • Pull quotes, headline suggestions, and messaging for comms reuse

    • Interview & storytelling support

    • Up to 3 revision rounds

    • Visual design briefing support + direction

  • For organisations ready to create a flagship report that weaves impact, outcomes and values into a clear and compelling narrative, with strategic support from start to finish.

    • Strategy briefing + scope development

    • 1 × 2hr facilitation session (reflection, impact story, stakeholder alignment)

    • Review of impact frameworks, Theory of Change or evaluation data

    • Copywriting and content development (from raw inputs or notes)

    • Integration of quotes, data, themes, and case studies

    • Messaging summary + comms-ready copy (pull quotes, blurbs, social copy)

    • Design brief + structure for Canva/InDesign handover

    • Up to 3 WIPs or revision cycles

    Comprehensive Reports are custom quoted.

Please note: Prices listed are as of July 1st 2025, GST exclusive. Reports booked before 30 June 2025 take 20% off.

Currently booking: July–September 2025

Let’s work together.

Interested in working together? Get in touch and I’ll reach out shortly.